Luminogloz is characterized by genuinely global and cultural diversity. Together we form a unique network. It is characterized by the exchange of knowledge, intercultural cooperation and individual development opportunities.
Our suppliers are important partners in innovation. With them, we want to maintain long-term relationships based on trust and mutual success. With selected suppliers we want to form strategic partnerships to strengthen our competitive position and create lasting value for our customers.
We respect our competitors and welcome any comparison of our products. In the competition we want to stand out through better and unique products.
Our innovation is based on the continuous renewal of products and processes, creative system solutions for the customer and the broad potential of LED lighting technology.
Innovations determine our business success, and provide answers to many challenges of our time. In LED lighting technology, we are constantly seeking further solutions that save resources and protect our natural foundations of life at the same time.
It is always our goal to make the everyday life of the individual and social life easier, safer and more comfortable and to contribute to a better world for present and future generations.
With energy prices increasing and an increased interest in sustainability, a market for high Efficiency, environmentally friendly lighting has been created by Luminogloz. This need can now be cost effectively met with LED lighting technology because of recent advances in LED manufacturing techniques in India combined with maturing LED technology. LED lighting technology has numerous advantages over fluorescent lighting, the current industry standard. It is twice as energy efficient, has a 50% longer lifetime, has less? Maintenance requirements, uses no mercury, and contributes to reduced climate control costs. While this product is significantly more expensive up front than fluorescent lighting, the many advantages of the product cause it to actually save the customer money over the long term. The tubes are high quality and customized to meet the customer’s aesthetic needs. The housing is designed for cost savings, efficiency, and aesthetics. The third part of the product is installation/support. Installation will occur with any retailer who does not have an existing installation team. This is a value added service that will help us to support and promote our brand name as well as increase our revenue. All three aspects of the product will be branded with our LED lighting brand name: Luminogloz Green Value Lighting Solutions (GVLS). Some strategic issues that Luminogloz will face are: how to compete with larger Competitors how to create uniqueness to prevent imitation, how to create value, how to prevent quality control issues, and how to overcome the high up front cost of the product considering its price sensitive customers. The strategies to overcome these barriers to success are: branding of all parts under a strong brand, differentiation of fixture and LED tube over time through customer feedback, being customer relationship focused, a strong LED tube supplier alliance, and low cost pricing.
